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iPhoneography in Lomography

August 24, 2010

LoMo refers to Lomography, and Lo-Fi, to low fidelity, in the context of iPhoneography, both refer to the same thing: images generated as casual, snapshot, and in the moment shots, without an overarching sense of having to be “photographically beautiful” by smoothness, or some measure of perfection.

(Nacho Cordova)

There are 10 Golden Rules to such lomographic efforts (

  1. Take your camera everywhere you go
  2. Use it any time – day and night
  3. Lomography is not an interference in your life, but part of it
  4. Try the shot from the hip
  5. Approach the objects of your lomographic desire as close as possible
  6. Don’t think (william firebrace)
  7. Be fast
  8. You don’t have to know beforehand what you captured on film
  9. Afterwards either
  10. Don’t worry about any rules

On the iPhone Hipstamatic provides an intriguing way to play with a selection of “lenses and film types” for exploring such effects (Hipstamatic the app is based on an actual “toy” plastic camera, the Hipstamatic 100.)


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